Walibi Holland – Brand Movie – Companions

From 2019 onwards amusement park Walibi Holland turned it’s attention back to families and so they were in need of a new brand movie for this target group. The park offers everything for a fun day for young families but how do you show all those different activities and rides in one short comprehensive video?

They asked us to come up with a concept that really resonates with children between 8 and 12 years old. We thought of a concept where we combine the media children are familiar with nowadays. This gave us freedom to incorporate all kinds of activities and media in a recognizable for the target group. From vertical videos to photos and regular film.

In the video we see Nina capturing her day in a vlog on Youtube, some photos on Instagram and of course do a little dance with the park mascot on TikTok. The best thing? Her dad surprises them with a overnight stay so they will have another day full of fun at Walibi Holland.